Posted on May 27, 2024.
Veteran Owned Businesses (VOBs) contribute significantly to the economy, offering a diverse range of products and services while enriching community life. 

These businesses, run by veterans, are built on the principles of discipline, leadership, and strategic thinking. 

Supporting VOBs is not only a way to acknowledge the service of veterans but also a means to bolster local economies and create a thriving, resilient community. 

This article delves into what a Veteran Owned Business is and presents ten practical ways to support these enterprises.

The Importance of Supporting Them

Supporting Veteran Owned Businesses is crucial for several reasons. It helps veterans leverage their military-acquired skills in the civilian workforce. 

Veterans bring discipline, leadership, and strategic thinking to their businesses, contributing to their communities' economic development.

Additionally, patronizing VOBs aids in the smooth transition of veterans into civilian life. The shift from military to civilian life can be challenging, but owning and operating a business provides veterans with a purpose and a stable income source. 

This transition is not just about financial stability but also about mental and emotional well-being.

Moreover, supporting VOBs promotes community resilience. These businesses often reinvest in their local communities, creating jobs and stimulating economic activity. 

By choosing to support VOBs, customers contribute to a cycle of local investment and growth.

Veteran-owned businesses can offer unique products and services. The experiences and skills veterans bring to their businesses often result in innovative and high-quality offerings that stand out in the marketplace.

Supporting VOBs honors the service and sacrifices of veterans. 

It is a tangible way to show appreciation for their dedication and service to the country. By choosing VOBs, customers acknowledge the contributions of veterans beyond their military service.

Now, let's explore ways to understand and recognize these valuable businesses in our communities.

1. Spot and Support VOB

Understanding and recognizing Veteran Owned Businesses is the first step in supporting them. 

Many VOBs proudly display certifications or badges from organizations such as the National Veteran-Owned Business Association (NaVOBA) or the U.S. Department of Veterans Affairs (VA). 

These certifications ensure the business meets the criteria for veteran ownership and control.

Identifying Veteran Owned Businesses

Look for VOB directories online. Several websites and apps list veteran-owned businesses, making it easier for consumers to find and support them. 

By using these resources, consumers can make informed decisions about where to spend their money.

Promoting Awareness

Communities can promote awareness of VOBs through local events and campaigns. 

Hosting veteran business expos, featuring VOBs in local publications, and organizing community events that highlight these businesses can increase visibility and support.

Social Media

Social media platforms are another powerful tool for recognizing and promoting VOBs. 

Sharing posts, writing reviews, and engaging with VOBs online can amplify their reach and attract new customers.

Local Partnerships

Partnerships between local governments, chambers of commerce, and veteran organizations can create a supportive ecosystem for VOBs. 

These partnerships can provide resources, mentorship, and networking opportunities, enhancing the visibility and success of veteran-owned businesses.

2. Shop at Veteran Owned Businesses

One of the most direct ways to support VOBs is by shopping at their establishments. 

Whether it’s a retail store, restaurant, or online shop, choosing to buy from VOBs helps boost their sales and revenue. 

Increased patronage can lead to business growth, job creation, and economic stability for veterans.

• Prioritizing Purchases: Consumers can prioritize VOBs when making purchasing decisions. For instance, instead of buying coffee from a large chain, consider visiting a veteran-owned coffee shop. When planning a home renovation, look for veteran-owned contractors and suppliers.

• Gift-Giving: Opt for unique products and services from veteran-owned businesses for holidays, birthdays, and other special occasions. This not only supports the business but also introduces friends and family to the importance of VOBs.

• Corporate Procurement: Corporate procurement can make a significant impact. Businesses can include VOBs in their supply chain, sourcing products and services from veteran-owned companies. This practice not only supports VOBs but also enhances corporate social responsibility initiatives.

• Buy-Local Campaigns: Promoting a buy-local mentality within communities can also encourage support for VOBs. Local campaigns and initiatives that highlight the benefits of shopping at veteran-owned businesses can drive traffic and sales, contributing to their success and sustainability.

3. Advocate for VOB

Advocacy plays a crucial role in supporting Veteran Owned Businesses. 

By raising awareness about the challenges and benefits of veteran entrepreneurship, communities can foster a more supportive environment for these businesses. 

Advocacy efforts can take many forms, from social media campaigns to lobbying for supportive legislation.

Sharing Positive Experiences

Consumers can start by sharing their positive experiences with VOBs on social media. 

Posting reviews, sharing photos, and tagging the business can increase visibility and attract new customers. Engaging in online discussions about the importance of VOBs can also spread awareness and encourage others to support these businesses.

Favorable Policies

Local governments and community organizations can advocate for VOBs by creating favorable policies and programs. 

Initiatives such as tax incentives, grants, and business development programs tailored for veteran entrepreneurs can provide much-needed support and resources.

Educational Programs

Educational institutions can contribute by offering entrepreneurship programs for veterans. 

Providing training, mentorship, and networking opportunities can equip veterans with the skills and knowledge needed to succeed in business.

Legislative Support

Consumers and community leaders can support legislative efforts that benefit VOBs. 

Advocating for policies that provide financial support, reduce regulatory burdens, and enhance access to government contracts can significantly impact the growth and sustainability of veteran-owned businesses.

4. Partner with Them

Partnerships can create mutually beneficial opportunities for VOBs and other businesses or organizations. 

By collaborating with VOBs, companies can leverage the unique strengths and perspectives that veterans bring to the table while supporting their growth and success.

• Supply Chain Inclusion: By sourcing products and services from veteran-owned companies, businesses can diversify their suppliers and support the veteran community. This practice can enhance corporate social responsibility and create positive brand associations.

• Collaborative Marketing: Collaborative marketing campaigns can also benefit both parties. Joint promotions, co-branded events, and cross-marketing initiatives can increase visibility and attract new customers. These collaborations can create a sense of community and shared purpose, enhancing the reputation of all involved.

• Fundraising Initiatives: Non-profit organizations can partner with VOBs for fundraising events and initiatives. Hosting events at veteran-owned venues, featuring VOB products in silent auctions, or collaborating on community service projects can raise funds and awareness for both the non-profit and the VOB.

• Training and Mentorship: Educational institutions and VOBs can collaborate on training and mentorship programs. By connecting veteran entrepreneurs with students and faculty, these partnerships can provide valuable learning experiences and support for both parties.

• Government Facilitation: Local governments can facilitate partnerships between VOBs and larger businesses or community organizations. Creating networking events, business incubators, and mentorship programs can foster connections and collaborations that support the growth and success of veteran-owned businesses.

5. Volunteer and Donate

Volunteering time and resources is another effective way to support Veteran Owned Businesses. 

Many of them, especially start-ups and small enterprises, can benefit from the skills and expertise of volunteers. 

Offering professional services such as marketing, accounting, or legal advice can provide significant support without financial burden.

Organize Volunteer Events

Community members can organize volunteer events to support VOBs. Whether it’s helping with a business expansion project, organizing a community clean-up day, or assisting with marketing efforts, volunteering can make a meaningful impact on the success of veteran-owned businesses.

Financial Contributions

Donations can also provide crucial support for VOBs, particularly those in the early stages of development. Community members, businesses, and non-profit organizations can contribute financially to veteran-owned businesses, helping them overcome financial challenges and achieve growth.

Crowdfunding

By contributing to crowdfunding campaigns, individuals can help veteran entrepreneurs raise the capital needed to start or expand their businesses. Sharing these campaigns on social media can also increase visibility and attract more supporters.

In-Kind Donations

Donating equipment, supplies, or services can help reduce operational costs and support business growth. Community members and organizations can reach out to VOBs to identify their needs and offer relevant support.

Wrapping Up

Supporting Veteran Owned Businesses is a meaningful way to honor the service and sacrifice of veterans while contributing to the economic growth and resilience of our communities. 

By understanding what a Veteran Owned Business is and taking steps to support them, we can help veterans transition smoothly into civilian life and thrive as entrepreneurs.

At Live. Laugh & Offend!, we are proud to be a veteran-owned business dedicated to offering high-quality custom apparel and accessories. Our services include:

Custom Apparel

You can create your own custom apparel with our tailored printing service. With a wide array of styles, fonts, and designs available, you can craft a unique wardrobe that is sure to impress. 

Our custom apparel is perfect for gifts, fun novelties, and adding a personal touch to your collection.

Custom Accessories

Our printing services deliver exceptional craftsmanship, supported by our team of innovative and skilled designers. 

Whether you need distinctive accessories to complete your look or personalized items for special occasions, we can bring your vision to life.

By choosing us for your custom apparel and accessory needs, you’re not only getting exceptional products but also supporting a veteran-owned business dedicated to quality and creativity.

Contact Us for Unique Creations

If you’re interested in learning more about how you can support Veteran Owned Businesses or have any questions about our services, please feel free to email us at [email protected]. 

Together, we can make a difference.